Monday, December 13, 2004

Why Automatic Ad Targeting Will Never Be Perfect

When you type the words north pole into Google, the first sponsored ad you see is this one.

"North Pole
Plan a vacation- Save time & money
Great hotel rates, reviews. Aff
www.tripadvisor.com"

If I have to explain this to you, you've probably already booked the trip.

No comments:

Design by infinityskins.blogspot.com 2007-2008